Duo lingo is a very popular app that allows you to learn a new language in an accessible way. You know, that app with the owl that reminds you to Kuwait Phone Number keep using the app. The app has been download more than 100 million times. But the addiction of users of the app is explainable. Duolingo applies some neuromarketing methods very effectively. Marketing, what is that again? Perhaps the Kuwait Phone Number words ‘neuro’ and ‘marketing’ are something you can relate to. In short, neuromarketing is a method in which insights from neuroscience are applied within marketing. This involves looking at all aspects of the nervous system, such as the functioning of emotions and their influence on Kuwait Phone Number our decisions.
Loss Aversion Kuwait Phone Number
Duolingo knows how to use the different Kuwait Phone Number methods from neuromarketing incredibly cleverly. It is not the only app that does this successfully. In this article I will list 9 methods from neuroscience that have contributed to the great popularity (and addiction to) Duolingo. 1. Loss Aversion: Don’t Lose Your Streak! If you’ve just worked hard on Duolingo for Kuwait Phone Number a few days to complete a few lessons, your streak is about to expire because you skip a day. How annoying is that! A streak is a commonly used Kuwait Phone Number method in various apps, such as Snapchat.
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There are plenty of people out there who have a streak of more than a year, and who certainly don’t want to lose their streak! streak duolingo example Kuwait Phone Number neuromarketing With the streak , Duolingo is capitalizing on loss aversion . This theory states that the feeling of losing or missing out is twice as powerful as the feeling of winning or taking advantage of something. Because Duolingo indicates when you have almost lost your streak , people will become more motivated to Kuwait Phone Number open Duolingo just as quickly.