In relations with the meia, the following are most often use: – press materials sent to the eitorial office and journalists, – press conferences for journalists, – interviews with company employees conducte by journalists, – study visits (inviting journalists to the company and showing them, for example, the production process), – newsletter.” Certainly, these activities are very well known and completely obvious to everyone. And yet, there are still many companies that neglect this area of marketing. It should be remembere that thanks to properly planne public relations activities with the meia, the company not only builds its positive image.
Their opinions conduct discussions
It also has a chance to react to threats in the environment and take appropriate steps in crisis situations. Other examples of public relations activities were propose by Agnieszka Żbikowska in “Marketing public relations and social meia”. These are: sponsorship and product placement, special events such as presentations, exhibitions, seminars and phone number list newsletters and publications . Hanna Adamkiewicz-Drwiłło in “Enterprise Competitiveness Conditions” lists a wide list of public relations activities: ” creating publications about products and services, in the form of brochures or folders, organizing events, participating in radio and television broadcasts, participating in social life and political, charity work.
About the brand in a good or bad
Further examples of public relations activities were propose by Budzyński in “Public relations, strategy and new techniques of image creation”: publicity cooperation with the mass meia), creating a company’s identity, sponsorship, lobbying, crisis USA Business management, eiting own publications, or certain forms of advertising which aims to create an image of the entire company, not just its products or services.” commplace.pl Are online PR activities necessary these days? We currently live in two alternative worlds – online and offline.
