On the contrary, functions and technical characteristics are easier to copy. Bouygues Telecom experienced this by wanting to promote 4G when Free entered the mobile plan market… But Free quickly offered 4G in its plans (even if the quality was not similar time), which rendered this competitive advantage obsolete. However, you should not do anything, and make an accumulation of functions or services to “justify a premium price”.
For example, when I worked for a software publisher, my services colleague created a Benin WhatsApp Number List new support contract with services and functions that were used very little (or were conditional on purchases): reductions for the purchase of training , a priority hotline… But it turned out that most people did not need these services: they did not call the hot line more than 2 or 3 times a year, they did not buy training… Inevitably, this service contract was a failure, because it did not interest the majority of people who found the added value too low compared to the additional cost.
But Which Is Just
The goal is not to add a bunch of services to increase the price, but to offer real added value, otherwise you risk having the opposite effect. It is very important that 80% to 90% of the people you are talking to (your target) need these products and services so that you can sell them. If only 1 in 10 people need this option or this service, the majority of your prospects will consider this product as a luxury, overpaying for a product… The goal is to add perceived value for 80 to 90% of customers
and not add functions or services to increase the price. If you add something that is useless, you risk on the contrary decreasing your sales. The urgent offer and the context of purchase to increase its prices How to sell your products 100 times more expensive… and yet make happy customers 29 Another lever to increase its prices is to start from the urgency and the importance. For example it is often difficult to sell to someone who smokes a program to quit smoking.
Chemical Because It Is Not Stevia Leaves in It
The problem for him is that as long as he is well, it is not important, it is not “urgent” for him to stop because for the moment he is in good health and he does not see the effect of tobacco… On the other hand, change the angle of view, by highlighting that she will have yellow teeth, by highlighting current respiratory problems to play sports… then this new light on the immediate consequences are more likely to help her to stop smoking. Because it’s the right time, the right timing…
If it’s not urgent and important, your offer won’t work. attract more customers Receive 1 tip every 2 days by email to help you attract more customers: Traffic generation & SEO Growth Hacking Emailing … Simple advice to apply immediately. E-mail okay How to sell your products 100 times more expensive. And yet make happy customers 30 It’s the same for the sale of water or ice cream on the beach. If there is a big heat wave, if your children ask you for water… you will agree to pay 2 € per bottle of water .