LLYC, a global communication and public affairs consultancy, today announced its intentions to carry out subscription offers for new shares aimed at both institutional and retail investors. In addition, it has requested the admission to trading of all its shares in BME Growth, as approved by the Group’s General Shareholders’ Meeting at the beginning of June. With the offer, LLYC expects to raise a maximum of 10 million euros, which it will use to promote its growth strategy and consolidate its position as a benchmark in the sector at an international level.
The new business plan seeks to double the size of the Group in the next five years and contemplates four levers to achieve this objective: integrate exponential technologies in the service portfolio, carry out value acquisitions to continue incorporating capabilities that contribute to consolidating the differential positioning of the Group, establish strategic alliances to enter new geographies and promote organic growth above the market, which will act as the basis kuwait business email addresses expansion and cash generation. The differential positioning that LLYC has developed in recent years combines its scope as a comprehensive provider Communication Consulting, with capabilities in Creativity, Marketing and Technology , with a high degree of customer proximity through local teams in each of the markets in which it operates.
It Has More Than 600 Professionals
Distributed in 16 offices and organized into 18 areas of specialization. José Antonio Llorente, Founding Partner and President of LLYC, highlighted:“The offer that we are announcing today will drive LLYC’s project in the direction we have developed in recent years, consolidating us as one of the leading communication, public affairs and marketing consulting companies on the international scene. Today we once again demonstrate the pioneering character of LLYC and its ability to anticipate. The communication sector presents excellent growth prospects, especially in segments related to the opportunities that exponential technologies offer,
It is present in 13 countries through 16 of its own offices. That offer a wide geographical reach and. At the same time, allow the Firm to position itself as a local expert in each of the markets. Through its strategic alliances, LLYC extends this reach. It has collaboration agreements with local players in different Latin American countries. Which strengthens its leadership in the region. And it is a member of the global consulting firm Finsbury Glover Hering (FGH). Through which it has access to clients from the main markets in Europe. The United States, the Middle East and Asia. Both PRWeek and PRrovoke, the two main publications in the sector, place LLYC among the largest Communication Consultancies in the world.
In Addition, the Firm Has Just Been Chosen
Best Communication Consultant in Europe 2021 in the PRWeek Global. Awards and was highlighted as Communication Consultant. Of the Year in Southern Europe in the EMEA Agencies of the Year awards granted by PRovoke in 2021. Positioning as a comprehensive supplier. This value offer has allowed it to position itself as a comprehensive. Supplier with a high capacity for cross-selling between geographical areas and lines of activity. Its wide range of services helps leading companies to respond to the challenges of a disruptive and uncertain environment, which makes it a reference provider for the main national and international companies. Proven ability to anticipate.
LLYC has anticipated the market to adapt its services. Strengthening the focus on applied technology to respond to the challenges of the environment. In this way, it increases its differentiation with respect to traditional Public Relations services. This positioning also enables it to participate in projects with a greater technological component and greater value for the client. To do this, LLYC has an expert team that has been applying its Deep Digital Business strategy for some time, bringing together Digital services, Exponential Technologies and Data & Analytics. A diversified portfolio. With more than 700 clients, LLYC has a diversified portfolio. In which, in 2020, the top 20 represented only 18% of the Group’s revenue. In addition, the portfolio presents a high degree of recurrence and loyalty. With clients who have seniorities of more than 15 years. High growth rates.
