You will also have similar sites that have the greatest exposure to you or a leader on a theme. How to write a good press release and get visibility with influencers? 94 You can even analyze the overlaps of keywords, the keywords that generate the most traffic on the site… How to write a good press release and get visibility with influencers? 95 Thanks to these tools, you will be able to create an Excel file or Google sheets with the list of your influencers identified with: The channel (blog, instagram, Facebook, Youtube…)
The number of fans The average number of interactions per post Contact details (always prefer the phone and not the email) The date you sent a for a how can i track a phone number in nigeria The advertised price for a sponsored article The constraints of sponsored content … Create an action plan for the campaign How to write a good press release and get visibility with influencers? 96 Now that you’ve identified, selected and contacted your influencer. It’s time to give them the exact information you want to convey to your target audience.
And Get Visibility With Influencers?
To do this, create a document that will contain all the details of your collaboration with the influencer. Take care to mention in this document: the objectives of your influencer marketing campaign, a short summary of the project (what you expect from it, why you are doing this campaign, your products & services…), the proposed actions (ex: relay on Twitter twice over 1 month, create a blog article of at least 1500 words with a no follow URL, etc.).
The target audience (who is your persona), the timing (date of sending the content, date of validation, date of posting, etc.). The expected results (e.g. a promo code to use, a tracked URL, etc.), the social networks on which to intervene. The budget, information on the products services to be promoted (if necessary an idea for an article. A status to copy paste, etc.). The keywords to favor for an SEO objective the fact that the links will be tracked in order to follow the conversion of the campaign
This Is the Difference Between a Journalist
Choose the type of collaboration How to write a good press release and get visibility with influencers? 97 An influence campaign can cost as much 0 € (you offer your own products or services), as several tens of thousands of euros if you call on known influencers. To give you an idea, a sponsored article on ConseilsMarketing. Costs €400 excluding VAT, but for larger collaborations (relay on my newsletter and social media). I have already invoiced more than €1,500.
This is why the prices vary greatly from one influencer to another, and from one medium to another. If you want to have a precise idea of the cost of an influencer, you can either ask for it (ex: go to the “partnership” / “advertising” / … section of their site, or go to platforms that bring together influencers. To set up a complete campaign with several influencers, you have the choice between various types of services, partnerships or collaborations. For example you can: Use general influence agencies & platforms such as reech. getfluence.